Posts Tagged ‘decision-making’

Personal transformation and New Year’s resolutions

Monday, January 9th, 2012


I do not believe in the adage, You cannot teach an old dog new tricks. Personal change, even transformation, is possible. And, with the right strategies, it can be relatively painless and certain. John Tierney, on yesterday’s New York Times op-ed page, lists seven research-based strategies to optimize your ability to transform yourself – or at least to keep your New Year’s resolution!

Pint-sized but leonine, she was playing me as her favorite tune

Write down your plan and read it at least once a day


But first, let’s start with an anecdote.

As a young father, I found myself caught in a power struggle with my pint-sized but leonine daughter. And – no surprise to any parent – I was losing. Terribly. She had me completely figured and was playing me as her favorite tune. She’d call – seeking my attention by displaying negative behavior – and I’d respond – with angry discipline. The pattern was strong, established and escalating. I knew I was in serious trouble when I found her leaning against the screen in a second-floor window.

Coincidentally, I was soon off to the Creative Problem Solving Institute. I decided that I needed to make significant change and transform my relationship with my daughter. Good fortune had it that I went to a session by Roger Firestien. As I recall, he was presenting how to apply the creative problem-solving process (CPS) to personal transformation. He reviewed the standard CPS steps, with which I was intimately familiar:

  • Identify a goal, wish or problem
  • Gather data
  • Clarify the problem
  • Generate solutions
  • Select solutions
  • Plan and act

And then he recommended a strategy I hadn’t heard before: if you really want to implement your plan, write it down and read it at least once a day for two weeks. He guaranteed that fidelity to that final piece of advice would result in success in much less time than that.

Upon my return home, I did just that. I wrote the plan down and then I read it every morning when I got to work, before lunch and before I left for home. Although I read the plan for two weeks straight as recommended, the desired change occurred after about four or five days. I had transformed my relationship with my daughter.

Tierney’s strategies to maintain will power


Tierney’s strategies are based on Roy F. Baumeister’s recent research on will power, which “social scientists no longer regard as simply a metaphor. They’ve recently reported that willpower is a real form of mental energy, powered by glucose in the bloodstream, which is used up as you exert self-control…He and many of his colleagues have concluded that the way to keep a New Year’s resolution is to anticipate the limits of your willpower.”

Here are Tierney’s strategies for managing your limited will power and avoiding “ego depletion” and failure to change:

Set a single, clear goal: Set “a specific goal…and limit yourself to one big resolution at a time…With a finite supply of willpower, it’s tough enough to keep one resolution.”

Precommit: Have a plan and “further bind yourself by e-mailing your goal to friends or posting it on Facebook.”

Father and daughter 20 years on - Close as can be

Outsource: Use newly available tools such as Twitter or websites such as stickk.com. There you can make a formal contract,  identify a “referee” and even put money on the line. “The more you precommit, the better you do, according to stickK’s analysis of 125,000 contracts over the past three years. The success rate for people who don’t name a referee or set financial stakes is only 29 percent, but it rises to 59 percent when there’s a referee and to 71.5 percent when there’s money at stake. And when a contract includes a referee and financial stakes, the success rate is nearly 80 percent.”

Keep track: Monitor your progress continually.  Again, use the emerging tool sets available to you: “Entrepreneurs are rushing to monitor just about every aspect of your life — your health, your moods, your sleep — and you can find dozens of their products by consulting Web sites like Quantified Self and Lifehacker.”

Don’t overreact to a lapse: Avoid the “phenomenon formally known as ‘counterregulatory eating’ — and informally as the ‘what the hell effect.’” That is, don’t use a lapse as an excuse to give in completely and abandon your plan. You know, like the dieter who succumbs, eats a bowl of ice cream and then figures, “Hell, I may as well eat the whole carton.”

Reward often:  Finally, reward yourself often. As Tierney says, “If you use willpower only to deny yourself pleasures, it becomes a grim, thankless form of defense. But when you use it to gain something, you can wring pleasure out of the dreariest tasks.”

Reversal


The parents among you may be curious to know how I transformed my relationship with my daughter. I used a basic creativity technique called reversal. Each time the call came, my response was the exact opposite to what it had been. Instead of angry disciple, I gave my daughter a warm hug and told her I loved her. Simple as that.

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When spreadsheets go bad

Monday, December 12th, 2011


- By Chief Technology Officer, Andrew Tait, Decision Mechanics Limited

In the late '90s, I had a colleague who was fond of saying, “When an operations analyst encounters a problem, he opens a spreadsheet. Now he has two problems…”

Indeed.

If you are responsible for a project that has a spreadsheet as a deliverable, go and suspend it now. Yes, now. Go on. When you return I'll explain why you had to do it.

Done? OK, I'll continue.

First, let me change tack for a moment. I'm actually a big fan of spreadsheets. I use them regularly. Excel is a great application. However…

spreadsheets should not be used for "line of business" applications.

In fact, I'd go further:

spreadsheets should only be used by the person who created them.

And, sometimes, not even then. We've all seen spreadsheets like the one below.


This isn't a spreadsheet. It's a database. And there are applications designed specifically to handle this sort of data. They're called "databases".

The "spreadsheet as database" is a pet peeve of mine as I receive data in this format all the time—and it's always a major pain. Consistency is hard to maintain when storing data in spreadsheets. You end up with customer IDs in the "Orders" sheet that can't be found in the "Customers” sheet. Or a sales tax of "Smith". A particularly pernicious problem with using spreadsheets in this manner is their tendency to autoformat fields. If I had a dime for every time a numeric customer ID with leading zeros had been formatted as 6.72512E+11…or an order had been fulfilled during the reign of Queen Victoria…

Also, there's a significant risk of messing up your data when it's held in a spreadsheet. Miss the fact that a sort hasn't included all of your columns and your records could be rendered worthless.

Even if you're maintaining a small database for your own use there are more appropriate solutions than using a spreadsheet. You don't have to become an Oracle database administrator. Personal database products like Bento are as easy to use as a spreadsheet. If you have a spreadsheet "database" in a corporate setting, and it's doing more than managing your lottery syndicate, then someone needs to be fired.

So, OK, it's not a good idea to use a spreadsheet in place of a database. But, spreadsheets are perfect for managing your accounts, right? Columns of numbers, balances, etc. Ideal.

Well, not really. The problem is that there are all sorts of rules and structure that can be used to help you manage your accounting—and spreadsheets don't utilize any of them out of the box. A specialized accounting application will check that accounts balance, report outstanding invoices/bills, calculate taxes, etc. You can build some of these features into a spreadsheet, but why do that when the work has already been done by experts? Also, no-one is going to be au fait with your custom spreadsheet, so when it comes time to share the accounts with a colleague, or your accountant, there's scope for confusion and mistakes. If you use a professional accounting package, however, it will have a structure that is familiar to anyone who has experience of business accounting.

Another problem with the use of spreadsheets in accounting is accuracy—a problem that will pop up again and again in this article. It is all too easy for a newly added row not to be included in a summation formula. Or for a tax rate to be changed inconsistently.

Unless your spreadsheet is being used by your lemonade stand business to see if you can afford that hamster, buy Quickbooks.

This seems like an appropriate point to address, in more detail, the lack of accuracy in spreadsheets. Sarbanes-Oxley and similar laws have resulted in more scrutiny of financial planning systems—and consequently, more scrutiny of corporate spreadsheets. Research, such as that reported by Raymond Panko in "What We Know About Spreadsheet Errors", has found that most of the spreadsheets used by organizations contain errors—and that a considerable number of those errors are serious. In one case reported in Panko's research, the error would have caused a discrepancy of more than a billion dollars! Similarly, an article by Mark Ward in New Scientist reported that Coopers & Lybrand found errors in 90% of spreadsheets they audited. Finally, the European Spreadsheet Risks Interest Group maintains a list of horror stories about real-world losses due to spreadsheet errors. Don't read it with the lights off.

Why are there so many errors in spreadsheets? To be fair, spreadsheets aren't the only models that contain errors. We all know that software has its fair share of bugs. But the sheer number of spreadsheets, coupled with their "homespun" development, and the difficult of reviewing their logic, makes spreadsheet development the Wild West of the modeling community.

It's extremely difficult to develop accurate spreadsheet models. Professional software developers liken it to programming in ancient languages that rely on the notorious "goto" statement. And then there's the challenge of reviewing formulae that contain "variables" such as "JG271". Paradoxically, familiarity with spreadsheets encourages inexperienced developers to "have a go". While I applaud this adventurous spirit, it doesn't result in well-crafted models.

The software development community has invested extensively in languages, frameworks and tools to improve the quality of software. In comparison, relatively little work has been done to improve the quality of spreadsheet modeling—and the work that has been done has had minimal impact on spreadsheet users. People find it difficult to maintain an understanding of complex logic, so they need to break large models down into simpler components. This isn't as easy to do in a spreadsheet as in, say, a modern object-oriented programming language.

Spreadsheets become increasing complex when models contain conditional (if X then Y else Z) and looping (do X Y times) logic. All business analysts will have encountered Monte Carlo spreadsheets that had thousands of rows of automatically generated results—and involved lookup logic for using those results. Macros can be written to address some of the challenges of using spreadsheets, but extensive use of macros is a clear indication that a spreadsheet may not be the best platform for your modeling. You end up dealing with all the complexity of software development, but suffering the weaknesses of spreadsheets for your efforts.

It's also all too easy to enter bad data into spreadsheets. A wrong keystroke and a formula is replaced with a static value, rendering the calculations meaningless. Freeform data entry allows you to destroy a model in an instant. Protected cells can only do so much. And, once again, if you protect entire sheets and have users interact with the data exclusively through macros, you're not exploiting the native strengths of the spreadsheet platform in the first place.

Another (ab)use of spreadsheets that I'm compelled to address is their use in business models—strategic planning models, forecasts, simulations, what-if analyses, etc. These models tend to have an extended lifespan, over which they are "tweaked" extensively—by different analysts—and used as the basis for significant corporate decisions. These are probably the most challenge models of all to develop—and, therefore, the most prone to errors.

Consider this: how many business problems are actually a natural fit for a two- or three-dimensional grid of cells? The gap between the real-world and the modeling environment is known as the "impedance mismatch"—and, in spreadsheet modeling, it's generally huge. The gap is generally smaller when a modern programming language is employed, as the software designer can map objects to real-world entities. Higher impedance mismatches place higher demands on the analyst, in terms of understanding the model. So, when dealing with an unfamiliar model—either due to its being a while since the model was used, or because it was originally developed by someone else—the chances of mistakes being made are correlated with the impedance mismatch.

If you are building a business model, use a specialist tool (e.g. a simulation application) or a general purpose programming language. That "little spreadsheet model someone threw together in a few days" will eventually cost you dearly.

Hold on? If spreadsheets are so bad at everything, should we be using them at all?!

Who said they were bad at everything? Certainly not me. I'd even go so far as to paraphrase the NRA and say that spreadsheets don't create bad models—people create bad models. And spreadsheets are actually excellent for one very important business activity—prototyping. Prototyping is when you build a model for the purposes of exploring an idea. Or for checking a theory. It basically building a model that you'll discard once you have your answer. Prototypes have a short lifespan and are only used by (or in collaboration with) the original author. They are never used in production.

Spreadsheets excel (no pun intended) in this activity. They are very inclusive, as everyone knows how to use them. And because a lot of thinking about the process they are being used to study is going on, mistakes are less likely to have grave consequences. They can also form the design specification for a more formal model, as the subsequent development process should place more rigorous checks on the logic.

In fact, one wag suggested that spreadsheets would be used more effectively if the save function were removed. I have some sympathy…

OK. I'm guilty of having been a little provocative in this article. But, only a little. If you are using spreadsheets for anything more than individual prototyping in your organization I urge you to seriously consider replacing them with more suitable models.

Porting your spreadsheets to a modern programming language, for example, will:

  • result in a design that is a more natural fit to the real-world problem, and, therefore, produce a more accurate model
  • allow the use of standard testing tools to improve the quality of the implementation
  • allow the use of source code control systems to manage on-going development

There's a stack of evidence that suggests your spreadsheet models are ticking time-bombs.

Please, don't "solve" one problem by making it into two.


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CohortTracker™ early warning system

Monday, December 5th, 2011


CohortTracker™ is an early warning web application that allows schools to monitor students’ progress towards graduation. Educators can identify students getting off track and intervene before it is too late.

The app is designed to be a general-purpose student achievement tracking system that can be tailored to meet the specific needs of any education department. In New York State, the Greater Southern Tier Regional Information Center is currently deploying CohortTracker™ to districts in its region.

Simple, intuitive and easy to use, CohortTracker™ is now available. View our introductory screen cast.

A “critical early warning system”


CohortTracker™ is exactly the tool we need to monitor the graduation status of every student from the day of their enrollment in our secondary school system,” said Mary Kay Worth, superintendent of the Southern Cayuga Central School District. “I am hopeful that this critical early warning system will be available to school districts across New York State as soon as possible.”

CohortTracker™ Executive Summary View
Click to Enlarge


Adds Barbara Peters, Superintendent of the Elmsford Union Free School District: “We are very pleased to see that CohortTracker™ is available. We need a solution that quickly monitors the graduation status for all students so we can provide appropriate interventions targeted to individual student needs.”

Executive summary view


The executive summary page lets superintendents, principals and guidance counselors know the current exit status of each enrolled cohort.

There are a number of statistics given for each cohort:

  • Size
  • Percentage of students still enrolled
  • Percentage of still enrolled students who are not on track to graduate
  • Percentage of students who have graduated, dropped out, transferred to GED or received an IEP diploma.

 
Predefined reports allow the user to filter the executive summary screen by exit status or by No Child Left Behind subgroup (i.e., students with disabilities, economically disadvantaged students, limited English proficient students or ethnic subgroups).

CohortTracker™ Student Statuses View
Click to Enlarge

Student statuses view


By clicking on a cohort, a user advances to the student statuses page where the students are listed from most to least at risk. The most striking aspect of the student status page is the tracking column on the right of the table.

The colored tracking indicators define performance in five areas: credits, Regents commencement exams, attendance, discipline referrals and out of school suspensions. For any student, red means there is a problem, amber is a warning that a problem might be developing and green means all is well. The colored tracking indicators are defined by a set of business rules that are customizable by school district.

Any column can be sorted by clicking on its heading. Each column can also be filtered by typing text into the column’s filter box.

Because the data in CohortTracker™ is refreshed periodically, users will always have an up-to-date picture of how well or not their students are progressing vis-à-vis graduation.

Student profile view


Users can drill down to get more detailed student profiles. The profile view reveals why each student’s tracking indicator is red, amber or green. For example, the user can see

  • Whether or not the student has sat for Regents commencement exams and, if so, the scores earned
  • CohortTracker™ Student Profile View
    Click to Enlarge

  • The number of credits acquired to date
  • Results for RCT or NYSSA assessments if the student has any
  • Available attendance, discipline referral, out of school suspension and tardy data.

“Every principal’s dream”


According to Steve Manning, Manager of Computer Services for GST BOCES: “Working with Prism’s team has been easy and of great value. Their knowledge and experience with app development, student information, assessment, and reporting has been invaluable in creating CohortTracker™. The app is simple, user friendly, concise, and designed with the school administrator and school counselor in mind. School district principals and counselors will find CohortTracker™ to be an asset in tracking and managing their students.”

Indeed, according to principal Luke Carnicelli, “With CohortTracker™, no student should ever be left behind. The app is every principal’s dream.”


CohortTracker™ is a small app requiring small training that elegantly delivers big data to support big decisions. If you would like CohortTracker™ to be available in your state, province or region, contact Sean Brady (info@prismdecision.com) for more information today.

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How to: Completing a tradeoff analysis

Friday, July 8th, 2011


You Are What You Decide asked: “So, how do you decide? Based on your gut intuition, a formal analysis of trade-offs, your core beliefs, multiple criteria, the alignment to your vision for a preferred future? Or something else?” There are many approaches to completing a formal analysis of trade-offs. This post will summarize two.

Important decisions include multiple, sometimes competing factors. A trade-off is the giving up of one thing in return for another. Just about every complex decision requires that you accept having less of one thing in order to get more of something else.

Ben Franklin’s trade-off tool


Ben Franklin’s trade-off tool provides a simple, intuitive way to weigh trade-offs. Create two vertical columns, one labeled “Pros” and one “Cons.” Brainstorm the two lists. Then pair an item or items from each list with an item or items of equal weight from the other list. These similarly weighted combinations of pros and cons cancel each other out. In the sample graphic, the pros outweigh the cons in the tradeoff “algebra.” No need for a more sophisticated tool to make the decision. The methodology could be taught to a young child.

Visualizing trades in a decision matrix


The beauty of a decision matrix is that you can easily manage the tradeoff analysis because you can see where the trade-offs are.

A previous three-part post described how to complete a multi-criteria analysis. Part 3 illustrated how to construct a decision matrix using the example of the college selection process.

The matrix above displays the final results of assessing three colleges against a set of weighted criteria. The cells with the red border represent the highest score on each criterion. The “Total Benefit” is the sum of the weighted scores. As you can see, the matrix helps to clarify the decision’s specific trade-offs by individual criterion.

These results might lead a family to decide to select Syracuse because it has the highest Total Benefit score and scores highest on three criteria: Distance, Clubs and Food. However, the trade-offs are also clear. Delaware is superior on two criteria: Social Life and Facilities. Temple, on one: Major. The decision framework creates clarity: by selecting Syracuse, the family achieves the greatest Total Benefit but gives up on superior Facilities, Social Life and Major.

The challenge of any complex decision is how to clarify, manage and evaluate the trade offs. Ben Franklin’s trade-off tool and a decision matrix each complete the task in different ways. How do you manage trades in your decision-making?

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Top Ten Rules for Raising Kids

Wednesday, May 25th, 2011


At first blush, this may seem an aberrant post to this blog, but it is not. You Are What You Decide asked: “So, how do you decide? Based on your gut intuition, a formal analysis of trade-offs, your core beliefs, multiple criteria, the alignment to your vision for a preferred future? Or something else?”

Core beliefs



Parenting requires constant and sometimes excruciatingly difficult decision-making. A parent can ease this burden by adopting a set of simple, resolute beliefs.

This decision-making strategy is common in business. A set of “core beliefs” acts as a super-set of criteria used to test any corporate decision, from the simplest to the most complex.

Below, I offer one such set of beliefs for parental decision-making. It is not offered as the model but as a model for such beliefs. (Believe me, I have a long list of regrets as a parent decision-maker!)

Top ten rules for raising kids


  • Love them to death but never, ever indulge them.
  • From the youngest age, help them to master something productive because if you don’t, they are sure to master something unproductive (i.e., all children distinguish themselves in some way!)
  • Read to them constantly and have a home full of good books, journals and magazines.
  • Invest regularly in your marriage because a healthy marriage will make you a better parent.
  • Teach them to love, respect and revere their grandparents.
  • Model deferred gratification, flexibility and creativity.
  • Never capitulate to aspects of the culture you do not believe are healthy, regardless of the effort required.
  • Expect good behavior from your children, and behave well yourself.
  • Admit when you’ve made mistakes and accept feedback from your kids.
  • Realize that child rearing is a life-long learning opportunity…for you, the parent!

Simplifying parental decisions


Consider just a few examples of how such a set of beliefs can simplify decision-making.

You are at the store shopping for a birthday and you are wondering if you have purchased enough. Yes, more than likely you have, and you can checkout without further guilt because you believe that you should love them to death but never, ever indulge them.

You and your spouse are wondering whether to get a babysitter and go out for a quiet dinner and a movie and you decide — Yes! — because you know you should invest regularly in your marriage because a healthy marriage will make you a better parent.

Your pre-teens are exhorting you to let them watch an R-rated movie. Hey, all our friends have seen it! they say. You easily remain resolute and deny their request — despite the consequences — because you know that you will never capitulate to aspects of the culture you do not believe are healthy, regardless of the effort required.

In summary, if you and your spouse decide upon a set of core beliefs, you will ease your future decision-making. Your resolute adherence to your belief system will render most of your parental decisions automatic.

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How to: Multi-criteria Analysis – Part 3

Thursday, May 19th, 2011


A multi-criteria analysis is a formal decision process you might use when making a weighty decision. This is the final of a three-part post that walks you through the process, step-by-step.

Part 1:

  • Step 1: Complete your research
  • Step 2: Generate and weight criteria (i.e., define your desired outcome)

Part 2:

  • Step 3: Identify and/or create options, alternatives or solutions
  • Step 4: Complete a side-by-side comparison

Part 3:

  • Step 5: Objectively assess each option against each weighted criterion
  • Step 6: Make your decision


Step 5: Assess each option against each weighted criterion

Having completed your research, articulated a set of weighted criteria, converged on a rich set of options, and completed your side-by-side comparison, you now need to objectively assess each option against each weighted criterion. Let’s continue with the example of the Elmsford facilities task force.

First, task force members reviewed their completed side-by-side comparison and used a 1 to 9 scale to score the three facilities options against the 11 criteria on a worksheet. Then, in subgroups, they shared their worksheets and began to converge on reasonable, evidence-based scoring for each cell. Finally, the whole group used Prism’s group decision support system to vote all the cells in the decision matrix. After all 33 cells were complete, the system automatically calculated the weighted scores in each cell and the total benefit (i.e., the sum of the weighted scores) for each option. See chart below.



Returning to the example of college selection: if you do not have access to sophisticated decision support technology, you can complete your decision matrix using a chart and calculator or a spreadsheet. For your convenience, you can download a working spreadsheet.

Simply follow the directions on the spreadsheet to enter your

  • Decision criteria across the top row of the matrix (completed in Step 2)
  • Criteria weights (completed in Step 2)
  • Options down the first column (completed in Step 3)

While referring closely to your side-by-side comparison, score each option against each criterion in the appropriate cell. You can use a 1-9 scale or you can limit your scale to the total number of options (e.g., if you had four options, the scale would be 1-4). By the way, the download does all the matrix calculations automatically. See sample completed matrix below.


Step 6: Make your decision

With your decision matrix complete, you should now be prepared to make a confident, sound decision. You can

  • Compare the total benefit of each option against the set of weighted criteria
  • Examine the specific trade-offs
  • Create scenarios by changing the decision criteria weights

Regarding trade-offs: a trade-off is the giving up of one thing in return for another. Just about every complex decision requires that you accept having less of one thing in order to get more of something else. The beauty of a decision matrix is that you can easily manage the tradeoff analysis because you can see where the trade-offs are.

In the college selection example, a family might decide to select Syracuse because it has the highest Total Benefit score and scores highest on three criteria: Distance, Clubs and Food. However, the trade-offs are also clear. Delaware is superior on two criteria: Social Life and Facilities. Temple, on one: Major. The decision framework creates clarity: by selecting Syracuse, the family achieves the greatest Total Benefit but gives up on superior Facilities, Social Life and Major. (See annotated chart below, highlighting the trades.)


Of course, the matrix above begs a powerful question: Is Syracuse University, a private institution, worth the more than 40% premium it charges in tuition, room and board and fees over public institutions such as Temple and Delaware? Put in quantitative terms, is it worth spending a 40% premium to attend Syracuse instead of Delaware if Syracuse only provides an 18% additional Total Benefit (236 points versus 200 points)?

Returning to our other example, the Elmsford facilities task force could not make a decision based solely on their multiple criteria matrix. They needed to take one more step and complete a cost-benefit analysis. A family looking to maximize its return on their college investment may want to do the same.

A future post will describe how to complete a cost-benefit analysis.



“Decide” image credit mattw1ls0n

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Credit Union "Micro" Strategic Planning

Wednesday, May 11th, 2011


Credit unions face a challenge typical to many small- and medium-sized businesses: how to make the annual Board of Directors/Management micro retreat an engaging session that sets the strategic direction for the organization. I call these "micro" retreats because small businesses do not have the time or resources to devote more than a day — and sometimes less — to the entire strategic planning process. So everything has to be scaled down, miniaturized.

Critical success factors


Too often, a board and management team show up for a strategic planning event to find a facilitator and blank chart paper. There has been little preparation and the decision-making process is opaque. The team grinds through the day, fails to agree to priorities, and finishes spent and frustrated.

Alternately, a successful micro retreat depends upon four key factors:

  • A lean strategic planning process
  • Preliminary research and detailed preparation
  • Dynamic group process and skilled decision support
  • Strong, consensus agreement to act

I will use a case study to illustrate each of these factors. Since 2003 Bridgeway Federal Credit Union has used Prism Decision Systems to facilitate its strategic planning. According to CEO P. J. Walker: "I contact Prism whenever I am ready to schedule a strategic planning retreat with my Board of Directors and executive staff.  Not only is Sean Brady an excellent facilitator, but he utilizes the most advanced technology to arrive at critical consensus and decision points for the group."

Factor #1: A lean strategic planning process


First, we need to determine which strategic planning process steps are most critical, can be skipped or can be completed before or after the micro retreat. For example, Bridgeway has a vision and mission they consider appropriate. No need for time spent there. Instead, because they typically faced a fork-in-the-road strategic decision, we customized the lean process to make that decision, and then to agree to a set of long-term targets and robust strategies to implement it. Project planning, identification of key milestones and a progress monitoring plan were assigned to be completed at a later time.

Factor #2: Preliminary research and detailed preparation


The CEO and his team determine the key information to be researched and the critical presentations to be prepared. Some research and preparation is "boiler plate," common across business sectors:

  • Five-year trends and three-year forecasts of key performance indicators
  • Updated progress implementing key strategic priorities
  • Current and emerging issues related to legal, regulatory, information technology, competitive environment, customer demographics, governance, mergers and acquisition, etc.

However, some is very specific to the organization. For example, Bridgeway prepared detailed presentations of alternative business case scenarios and financial plans to support the strategic decision they needed to make.

Factor #3: Dynamic group process and skilled decision support


Often without expert group process support, retreats ramble unproductively, leading to high levels of participant frustration and poor decision-making. Groups begin debating before they fully understand the available alternatives. They move to decision-making before they have evaluated the costs and benefits. They leave without explicit agreement and a strong, consensus commitment to act.

Prism’s efficient group process avoids those pitfalls. For example, after CEO Walker presented the business case scenarios, there was a structured question and clarification session to ensure that all 16 team members fully understood the alternatives. The group then went through a formal process to evaluate each scenario. They challenged key assumptions and assessed cost-benefit ratios. Only then did the team move to decision-making, which is accelerated and improved using Prism’s group decision support system. The Bridgeway team participated in a number of consensus votes, as well as a strategic profile (see chart above). Strategic profiling helped the team distinguish between high- and low-leverage strategies — and therefore to identify immediate priorities. By not considering all strategies to be equal, Bridgeway targets its limited resources at those opportunities providing the "greatest bang for the buck."

Factor #4: Strong, consensus agreement to act


Finally throughout the micro retreat each key decision is tested by a deliberate consensus process. For example, as the Bridgeway team began to converge on what appeared to be the group’s preferred fork-in-the-road decision, we voted to determine the degree of consensus support. The vote revealed that 14 members supported the decision but two absolutely could not. The process then required the two to articulate their irreconcilable issues. After the rest of the group listened respectfully, the whole team problem solved, addressing the "deal breaker" issues. Not only did the group then achieve consensus but they agreed that the final, modified decision was stronger as a result of the deliberate process.

The consensus chart below shows 12 members "strongly supporting" and four members "supporting" the final strategic plan. This public, explicit consensus assured that Bridgeway emerged from their micro-retreat focused and ready to act.

For additional information about Prism’s strategic planning with credit unions, see case studies with GHS and First Heritage federal credit unions.



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How to: Multi-criteria Analysis – Part 2

Tuesday, May 3rd, 2011


A multi-criteria analysis is a formal decision process you might use when making a weighty decision. This is the second of a three-part post that walks you through the process, step-by-step.

Part 1:

  • Step 1: Complete your research
  • Step 2: Generate and weight criteria (i.e., define your desired outcome)

Part 2:

  • Step 3: Identify and/or create options, alternatives or solutions
  • Step 4: Complete a side-by-side comparison

Part 3:

  • Step #5: Objectively assess each option against each weighted criterion
  • Step #6: Make your decision

Step 3: Identify and/or create options


Having completed your research and articulated a set of weighted criteria, you now need to converge on a rich set of options. Let’s continue with the example of selecting a college.

Whenever you are generating alternatives, always diverge broadly. Avoid what psychologist refer to as “premature closure.” That is, you don’t want to converge on a set of options before you have explored all possibilities; otherwise, you risk leaving an optimal choice off the table.

As mentioned in Part 1, no decision-making process is linear. Therefore, the reality is that options are being explored during research (Step 1) and while generating and weighting the criteria (Step 2). For example, an aspiring college student and her family may begin the decision process with a preliminary list of possible colleges. That list may then grow to a dozen and perhaps as many as 20 colleges as they complete research and begin to articulate criteria.

Once all options are on the table, apply your decision criteria as a “first sort” to filter out suboptimal choices and to begin to converge on the final set of options that will require more intense scrutiny. During the research and criteria generation phase, my daughter’s list grew to as many as 16 colleges and then was slowly pared to just three schools.

Returning to the example of the Elmsford facilities task force case study: whereas they began by considering five robust facilities scenarios, they quickly converged on three final options:

  • Demo the old Dixson primary and build a new one
  • Renovate Dixson primary
  • Renovate the grade 2 – 6 Grady Elementary to accommodate all students PK-6

Step 4: Complete a side-by-side comparison


Creating a side-by-side comparison is not rocket science. Simply build a table with your options listed across the top and your criteria listed down the side. From your research, add quantitative and qualitative evidence of each option’s “contribution” to each criterion. The Elmsford task force created an evidence-based side-by-side comparison of their three options against the 11 criteria (see sample below).

The side-by side comparison template is generic and can be used for any multi-criteria decision. For the college selection decision, simply place the names of the institutions still in the running across the top and the decision criteria down the side. Then complete the side-by-side comparison by entering factual data, either quantitative or qualitative, that objectively demonstrates how each option contributes to each criterion.

At this point, you have a solid decision framework that includes your final options, weighted criteria and clear evidence of the contribution of each option to each criterion. In How to: Multi-criteria Analysis – Part 3, we discuss how to advance this framework by assessing each of the options numerically against the weighted criteria and then making the decision!

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How to: Multi-criteria Analysis – Part 1

Monday, April 18th, 2011


You Are What You Decide asked: So, how do you decide? Based on your gut intuition, a formal analysis of trade-offs, your core beliefs, multiple criteria, the alignment to your vision for a preferred future? Or something else?

This three-part post will walk step-by-step through a multi-criteria analysis, a formal decision process you might use when making a weighty decision. Here are the steps:

Part 1:

  • Step 1: Complete your research
  • Step 2: Generate and weight criteria (i.e., define your desired outcome)

Part 2:

  • Step 3: Identify and/or create options, alternatives or solutions
  • Step 4: Complete a side-by-side comparison

Part 3:

  • Step #5: Objectively assess each option against each weighted criterion
  • Step #6: Make your decision

The steps are listed linearly for ease of understanding. But rarely does a decision process unfold without iteration. Thoughtful multi-criteria analysis leads you to loop back-and-forth between steps, clarifying and refining your thinking as you go. For example, although you may begin with an initial set of options, that set will likely be refined and enriched as you complete your research, generate and weight criteria, apply the criteria and move to decision-making.

Step 1: Complete your research


Whether buying a car or house, choosing a college or making some other consequential choice, you need first to become well informed.

  • What do I need to know?
  • What are my requirements?
  • Are there constraints?
  • What are the options?
  • How can I compare those options fairly?

In my experience, folks make two critical mistakes at this phase of decision-making. They do not invest sufficient time or resources in research, and they move to decision-making before they have investigated a wide range of options.

Consider the college search process. In terms of financial investment, it is one of the more significant decisions a typical family will make. In New York State, the total four-year investment at a public institution approaches $80,000 and at a private institution often exceeds $200,000. In some cases it tops out at $250,000.

Nonetheless, it is common for overwhelmed families to skimp on or rush through the information gathering phase. I have heard parents remark that they couldn’t afford to purchase the standard college guides, such as the Princeton Review ($22.99), because they are too expensive! I know students who neglected to use amortization calculators to determine the true cost of their student loans, both in terms of monthly payments and total payback with interest. Families often visit few college campuses before making their final selection. The consequences of these short-cuts are predictable. For example, after dropping her child off at college for the first time, a mom I know lamented: I was surprised how rural it was.

Multi-criteria case study

Consider this case study. Prism recently facilitated a diverse team of school district stakeholders through a successful multi-criteria decision. The Elmsford Union Free School District facilities planning task force was grappling with a complex decision. Elmsford’s Dixson Primary, a PK-1 building built in 1894, enjoys the love of many community stakeholders but is considered woefully inadequate to serve the needs of its students. The issue is emotional and many task force members arrived with preconceived notions: some, that the building needs to be closed; others, that building should be renovated. There was conflict and disagreement.

The planning process required that the team step back from their preconceived notions and thoroughly research the issue. For example, they spent considerable time walking through the facilities and researching state education law, financing and other issues. They needed to build a shared knowledge base so that their conversations — including their disagreements — could be informed by fact wherever possible. As shared knowledge grew and many untested assumptions proven invalid, the conversation became less polarized and more informed.

Step 2a: Generate criteria


Once they were well-informed, the task force began to list its criteria. A criterion is a standard, rule, or test on which a judgment or decision can be based. For example, if you are buying a house, a criterion might be “number of bedrooms” or “size of the yard.”

The Elmsford task force went through a creative process, diverging to consider many criteria and then converging on a final set of eleven. They defined their criteria clearly and simply, using a few words, like a book title, followed by a succinct definition. They agreed to eleven criteria, including “Multi-purpose: there is a large, multi-purpose room that has a stage and that can accommodate the school population” and “Flexibility: the facility has the flexibility to accommodate short- and long-term growth,” among others.

A family selecting the best college can use a similar process. Using 3 x 5 cards, articulate one criterion per card until all possible criteria have been listed. As a family, share, clarify, combine and refine your criteria. Then converge on a final set. Like the Elmsford task force, you will have defined your desired outcome and now know explicitly what you want to achieve. In the parlance of IT professionals, you will have completed your requirements analysis. Or, simply put, now that you know what you want, you just might get it.

Step 2b: Weight criteria


With the decision criteria agreed to, you can now weight them. First, order the final set of 3 X 5 cards in declining order of relative importance. Then assign a weight (between 0 – 100) to each criterion, making sure that the sum of all weights totals 100. Then begin to build a decision matrix, either using a table or, preferably, a spreadsheet. Place the weighted criteria in the top row. Later, you will add the options into the first column. See the sample decision matrix above. Or feel free to download the working spreadsheet.

The Elmsford task force used Prism’s Group Decision Support System to weight their criteria by completing a paired comparison analysis. View their results in the chart below.

Having identified and weighted your criteria, you are well on your way to creating a sound decision framework. In How to: Multi-criteria Analysis – Part 2, we discuss how to advance this framework by adding a set of options and completing a side-by-side comparison.




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You Are What You Decide

Thursday, March 24th, 2011


Everyday, we make — or avoid — decisions. Everyday our choices make us. We are what we decide.

Sheena Iyengar reports in The Art of Choosing that the “desire to choose is so innate that we act on it even before we can express it.” She continues:

In a study of infants as young as four months, researchers attached strings to the infants’ hands and let them learn that by tugging the string, they could cause pleasant music to play. When researchers later broke the association with the string, making the music play at random intervals instead, the children became sad and angry, even though the experiment was designed so that they heard the same amount of music as when they had activated the music themselves. These children didn’t only want to hear music; they craved the power to choose it.

Amazing. From our first months as infants, we are hard-wired to want to choose. So, why do we so often struggle with decision-making?

I have observed people spend more time deciding what color drapes to put in a living room than they spent deciding which house to buy in the first place. Others, whom I have seen anguish over the final packing list for their child’s first year in college, put little effort into the decision regarding which college the child should actually attend.

It is an interesting phenomenon. Consequential choices are often made hastily. Why? I think the answer is simple. Most of us have never been taught formal decision-making processes beyond: list the pros and the cons. At least that’s what my mom always told me to do! Without a tool set to draw on, a person can become overwhelmed by weighty decisions.

So, how do you decide? Based on your gut intuition, a formal analysis of trade-offs, your core beliefs, multiple criteria, the alignment to your vision for a preferred future? Or something else?

In the coming weeks and months, this blog will feature a series of posts describing approaches to decision-making including

Of course, if your curiosity is whetted, you do not have to wait! Feel free to peruse the posts below, each addressing some aspect of decision-making:


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